Boost LinkedIn Engagement with AI-Personalized Videos
Table of Contents:
- Introduction
- Setting up Dynamic Videos in Senspark
- Customizing Dynamic Videos in Senspark
- Uploading Contacts and Generating Videos in Senspark
- Setting up the Expanding Campaign in Expandi
- Importing Contacts in Expandi
- Creating a Builder Campaign in Expandi
- Sending Connection Requests in Expandi
- Sending the Follow-up Message in Expandi
- Conclusion
🎯 Introduction
In this article, we will explore how to easily send AI personalized videos in LinkedIn automation using Senspark and Expandi together. By combining these two tools, you can create dynamic videos that are personalized for each recipient and automate the sending process. Within just 10 minutes, you'll be able to set up the entire workflow and start engaging with your LinkedIn connections on a deeper level.
🔧 Setting up Dynamic Videos in Senspark
To begin, we need to create dynamic videos in Senspark. Start by accessing the Dynamic Video Library and selecting "Create Dynamic Video." Give your video a name, such as "LinkedIn Outreach." In the video, you can use the placeholder WORD "Watermelon" to indicate where the viewer's first name will be inserted. Use the Voice Cloning feature to ensure the video is dynamic.
💻 Customizing Dynamic Videos in Senspark
In Senspark, you can further customize the video page for the viewers. You can add a header with personalized variables, such as the recipient's first name. Additionally, it's recommended to include a call-to-action in the video, prompting the viewer to take the desired action. You can either write out the text or use a saved template to prefill the information.
📥 Uploading Contacts and Generating Videos in Senspark
Next, you'll need to upload the contacts for whom you want to generate videos. You can import a CSV file from sources like Expandi Apollo or any other Lead Generation platform. Note that since this workflow involves LinkedIn automation, it's important to include the prospects' LinkedIn profile URLs in the CSV. As there isn't a specific field for LinkedIn profile URL in Senspark, you can use the job title field and disregard the job title variable.
⚙️ Setting up the Expanding Campaign in Expandi
Now, let's move to Expandi and create a new campaign. We'll choose the builder campaign option, which provides advanced workflow capabilities. The objective of this campaign is to check if we're already connected to a recipient. If we're not, we'll send a connection request followed by a personalized message, including the video. If we are already connected, we'll skip the connection request and proceed to the follow-up message.
📊 Importing Contacts in Expandi
In Expandi, import the CSV file containing the contacts you want to reach out to. Map the fields from the CSV, ensuring the first name corresponds with the first name field, email with email, and so on. To include the LinkedIn profile URL, map it to the job title field temporarily. You can later remap it back to the LinkedIn profile field when sending it to Expandi.
🎬 Creating a Builder Campaign in Expandi
With the contacts imported, set up the steps in the campaign. We'll check if we're connected to each contact and, depending on the result, take different actions. If connected, no action is needed. If not connected, we'll send them a connection request followed by the introductory message, including the dynamic placeholder for the video link.
🤝 Sending Connection Requests in Expandi
It's recommended to send connection requests before sharing the videos. This allows the video gift preview to be displayed and enhances the overall viewing experience. By sending a connection request first, you increase the chances of engagement when the video is shared as a follow-up. Customize the message and include a personalized introduction to make a strong first impression.
📩 Sending the Follow-up Message in Expandi
To maximize engagement, follow up with the recipients after they accept your connection request. In the follow-up message, use the dynamic placeholder for the video link generated by Senspark. Personalize the message by mentioning their name and briefly explaining how the video demonstrates the benefits of your platform. Consider adding a fallback option in case the recipient doesn't watch the video.
🔚 Conclusion
In just under 10 minutes, you can set up a workflow for sending AI personalized videos in LinkedIn automation using Senspark and Expandi together. This innovative approach allows you to engage with your LinkedIn connections in a more personalized and impactful way. Start implementing this strategy today and unlock the power of dynamic videos in your LinkedIn outreach campaigns.
Highlights:
- Easily send AI personalized videos in LinkedIn automation
- Combine Senspark and Expandi for an efficient workflow
- Create dynamic videos personalized for each recipient
- Automate the sending process within minutes
- Enhance engagement and make a strong impression with personalized videos
- Increase the chances of Meaningful connections on LinkedIn
FAQ:
Q: Can I use Senspark and Expandi separately for other purposes?
A: Yes, both Senspark and Expandi are versatile tools that can be used for various marketing and outreach tasks.
Q: How long does it take to generate videos for a large contact list?
A: It typically takes about an hour per 100 videos to generate. Plan accordingly if you have a sizeable list.
Q: Can I customize the video pages further in Senspark?
A: Yes, you can add additional elements and personalized variables to create a more tailored viewing experience for recipients.
Q: Are there any limitations to the number of videos I can generate in Senspark?
A: Senspark allows you to generate a significant number of videos. However, it's always a good idea to check for any restrictions based on your subscription plan.
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