Expand Your Business Globally with Horizon3.ai's Partner Program

Expand Your Business Globally with Horizon3.ai's Partner Program

Table of Contents

  1. Introduction
  2. The Importance of Channel Partners
  3. The Concept of Enabling Partners
  4. The Benefits of the Partner Program
  5. Expansion and Growth Opportunities
  6. Training and Certification Programs
  7. Customization Options for Partners
  8. Incentives for Partners
  9. The Disruptive Nature of Pen testing
  10. The Attraction of Horizon3.ai
  11. Future Plans for the Channel Group

🌟 Highlights:

  • Horizon3.ai has recently expanded its channel partner program to Align with its channel-first commitment and create awareness of the importance of its partner ecosystems.
  • The partner program offers opportunities for profit margin expansion, differentiation, and staying Relevant in the market.
  • The company's disruptive technology and the growing market for pen testing provide excellent revenue growth opportunities for partners.
  • Horizon3.ai offers a certification program that includes seller and operator portions, with options for virtual and in-person training.
  • Partners are incentivized through increased discounts based on certification level and deal registration participation.
  • The cost savings and added value of Horizon3.ai's pen testing services make it an attractive proposition for customers and partners.

Introduction

Horizon3.ai, a leader in the pen testing industry, has recently made significant advancements in its channel partner program. This expansion aims to strengthen the company's channel-first commitment and highlight the importance of its partner ecosystems. By creating awareness and providing new rewards, incentives, and training programs, Horizon3.ai aims to empower its partners and drive more recurring revenue. In this article, we will explore the details of Horizon3.ai's partner program and the opportunities it brings to both the company and its partners.

The Importance of Channel Partners

Channel partners play a crucial role for companies like Horizon3.ai, acting as an extension of their sales and technical teams. By leveraging the reach, expertise, and customer relationships of these partners, Horizon3.ai can access a wider audience and drive more business. Recognizing the significance of this partnership, Horizon3.ai has aligned its business strategy to enable partners to create high-value, high-margin businesses on top of its platform.

The Concept of Enabling Partners

Horizon3.ai's partner program is built on the concept of enabling partners to succeed and grow alongside the company. By providing a solution called "node zero," which offers autonomous pen testing as a service, partners can continuously verify their security posture. This unique approach allows organizations to see themselves through the eyes of an attacker, identifying exploitable weaknesses and vulnerabilities. Horizon3.ai has designed its partner program from the perspective of partners, prioritizing their needs and ensuring mutual success.

The Benefits of the Partner Program

The partner program introduced by Horizon3.ai brings several benefits for partners. Firstly, it offers profit margin expansion opportunities, enabling partners to differentiate themselves and stay relevant in the market. To maximize profitability, Horizon3.ai has restructured its discount model, highlighting the importance of profitability for partners. Additionally, the company has created a deal registration program and increased discounts for partners who participate in partner certification trainings. These incentives further motivate partners to engage with Horizon3.ai and drive more business.

Expansion and Growth Opportunities

The pen testing market is experiencing significant expansion and is expected to reach $2.7 billion by 2027. This growth presents excellent opportunities for partners to grow their revenue and expand their customer base. By offering a disruptive technology like autonomous pen testing, partners can differentiate themselves and tap into a market with high profit margins. Horizon3.ai's solution allows partners to offer affordable and flexible services, making pen testing accessible to a broader audience. With this unique value proposition, partners have a chance to establish themselves as industry leaders and generate substantial revenue.

Training and Certification Programs

To ensure partners have the necessary skills and knowledge to succeed, Horizon3.ai offers a comprehensive certification program. This program includes both seller and operator portions, covering various aspects of the company's solution. The certification program is available virtually through live Sessions and also offers in-person sessions for partners with larger groups. By becoming certified, partners not only gain a competitive advantage but also qualify for increased discounts and other incentives. Horizon3.ai places great emphasis on enabling partners through education and training.

Customization Options for Partners

Horizon3.ai understands that partners have different needs and preferences. To accommodate these variations, the company offers customization options for training and certification programs. Partners can request tailor-made training sessions that focus on specific aspects of the solution or align with their business goals. This flexibility ensures that partners receive the most relevant and impactful training, equipping them with the skills needed to succeed in their respective markets.

Incentives for Partners

In addition to training and certification programs, Horizon3.ai provides various incentives to motivate partners and drive business growth. Partners who achieve a certain number of certifications are rewarded with increased discounts, allowing them to maximize their profitability. Furthermore, Horizon3.ai has implemented a deal registration program that provides additional discounts for partners. By participating in this program, partners not only benefit from increased margins but also gain the advantage of early access to market opportunities.

The Disruptive Nature of Pen Testing

Pen testing, especially autonomous pen testing, is a relatively new concept in the security industry. However, its disruptive nature and effectiveness in identifying vulnerabilities make it highly desirable for organizations. Horizon3.ai's partner program allows partners to capitalize on this disruptive technology and offer cutting-edge solutions to their customers. By integrating autonomous pen testing into their service offerings, partners can provide continuous verification, fulfilling compliance requirements, and enhancing overall security.

The Attraction of Horizon3.ai

Horizon3.ai has gained Momentum in the market due to its innovative and disruptive approach to pen testing. The company's solution, node zero, addresses the limitations of traditional pen testing by offering affordable and flexible services. This attraction Stems from the cost savings it provides compared to traditional manual pen tests. Customers and partners alike are eager to take advantage of this new technology, recognizing the significant margin gap between Horizon3.ai's offering and the existing market landscape.

Future Plans for the Channel Group

The channel group at Horizon3.ai is focused on expanding its channel footprint and establishing strategic partnerships. With a strong commitment to mutual success, Horizon3.ai aims to bring new value to its partners and the overall market. The company plans to leverage its disruptive technology and collaborate with a diverse range of partners, including traditional resale partners, systems integrators, MSPs, MSSPs, consulting partners, technology partners, and cloud partners. By aligning with the right partners and continuously improving its partner program, Horizon3.ai aims to create a thriving ecosystem that maximizes revenue opportunities for all stakeholders.

FAQ:

Q: What is Horizon3.ai's partner program? A: Horizon3.ai's partner program is an initiative aimed at aligning the company's channel-first commitment and creating awareness of the importance of its partner ecosystems.

Q: What benefits does the partner program offer? A: The partner program offers profit margin expansion opportunities, differentiation in the market, and access to a growing pen testing market with high profit margins.

Q: Is there a certification program for partners? A: Yes, Horizon3.ai offers a certification program that includes seller and operator portions. Partners can become certified through virtual or in-person training sessions.

Q: What incentives are available for partners? A: Partners who achieve a certain number of certifications receive increased discounts. Horizon3.ai also offers a deal registration program and partner incentives related to meeting setting and opportunity progression.

Q: Why is Horizon3.ai's pen testing solution attractive? A: Horizon3.ai's pen testing solution is disruptive, cost-effective, and provides continuous verification of security. It offers significant cost savings compared to traditional manual pen tests.

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