How to Create Eye-Catching Etsy Listing Videos for Free

Table of Contents

1. Introduction
2. The Importance of Listing Videos on Etsy
3. How to Add Listing Videos to Your Listings
   1. Using Purchased Videos
   2. Making Your Own Videos with Canva Pro
   3. Editing Mock-Up Videos
4. Tips for Creating Effective Listing Videos
   1. Use Subtle Animations
   2. Crop Videos Correctly
   3. Preview and Download Your Video
5. Using Mock-Ups to Create Listing Videos
   1. Using Landscape Dimensions
   2. Using Portrait Dimensions
6. Conclusion

The Power of Listing Videos on Etsy

Have You noticed the new feature on Etsy where listing videos automatically play when you scroll over them in the search results? If you haven't, it's time to pay Attention. Listing videos have become an effective way to catch the attention of potential customers and increase engagement with your listings. Many Etsy shops have yet to take AdVantage of this feature, especially print-on-demand sellers who may be unsure of how to create videos without having physical products on HAND. In this article, we'll explore different options for adding listing videos to your Etsy listings and Show you how to make them yourself.

The Importance of Listing Videos on Etsy

Listing videos are a game-changer for sellers on Etsy. They provide a dynamic and engaging visual experience that helps your listings stand out from the competition. When customers scroll through search results and see a listing video, it Instantly grabs their attention. By showcasing your products in action, you can convey key features, demonstrate quality, and create a Memorable impression.

How to Add Listing Videos to Your Listings

Using Purchased Videos

If you're not confident in your video-making skills or simply don't have the time to create your own videos, you can purchase ready-made listing videos from sources like "Money Maker Mock-ups." These videos are designed specifically for print-on-demand businesses and can be easily customized by adding your own designs. Simply upload the purchased video to Canva Pro, a popular design software, and drag it onto your canvas. Make any necessary adjustments, such as centering the video and adding your design. Preview the video to ensure it looks good, then download it as an mp4 file.

Making Your Own Videos with Canva Pro

If you prefer a more hands-on approach, you can create listing videos from scratch using Canva Pro. Start by creating a custom-sized canvas with dimensions that match Etsy's listing thumbnail size. Upload your video files and drag them onto the canvas. Adjust the position and size of the video to your liking. Add your design to the video by selecting your design file and resizing it accordingly. To make the design look more realistic, reduce its opacity. Preview the video to ensure everything looks good, then download it as an mp4 file.

Editing Mock-Up Videos

If you already have mock-up videos for your products, you can use Canva Pro to edit them and create unique listing videos. Upload your mock-up videos to Canva Pro and drag them onto the canvas. Apply animations to the videos to add subtle movement that catches viewers' attention. Duplicate the pages for each mock-up and adjust the timing so that the video stays within the 15-Second limit. Preview the video to make sure it showcases each mock-up effectively. Once you're satisfied, download the video as an mp4 file.

Tips for Creating Effective Listing Videos

To create listing videos that capture viewers' attention and drive conversions, keep the following tips in mind:

1. Use Subtle Animations: Choose animations that add movement without being too distracting. Subtle animations, such as the "Breathe" animation in Canva Pro, are ideal for Etsy listing videos.

2. Crop Videos Correctly: Ensure that the video is centered and properly cropped so that all the important elements are visible in the search results.

3. Preview and Download Your Video: Always preview your video before downloading it to ensure that it looks as intended. Download the video as an mp4 file for optimal compatibility on Etsy.

Using Mock-Ups to Create Listing Videos

Mock-ups are a convenient way to showcase your products in different settings. If you have landscape or portrait mock-ups, you can transform them into listing videos using Canva Pro. Simply open Canva Pro and create a canvas with the appropriate dimensions. Drag the mock-up onto the canvas and adjust the cropping to ensure the desired elements appear. Preview the video to make sure it meets your expectations, then download it as an mp4 file.

Conclusion

Listing videos are a powerful tool for Etsy sellers to attract customer attention and enhance the shopping experience. By utilizing purchased videos or creating your own with Canva Pro, you can add dynamic elements to your listings and increase conversions. Don't miss out on this opportunity to make your products shine on Etsy.

Highlights

• Listing videos on Etsy automatically play when scrolled over, grabbing viewers' attention.
• Adding listing videos to your listings increases engagement and helps your products stand out.
• You can purchase ready-made videos or create your own using Canva Pro.
• Editing mock-up videos allows you to create unique and eye-catching listing videos.
• Use subtle animations, crop videos correctly, and preview before downloading for best results.

FAQ

Q: How long should listing videos on Etsy be? A: Listing videos can be anywhere from 5 to 15 seconds long. Keep in mind that the video should be engaging and showcase your products effectively within this time frame.

Q: Can I use my own videos for Etsy listing videos? A: Yes, you can certainly use your own videos. Simply upload them to Canva Pro and customize them to fit the Etsy listing thumbnail size.

Q: Do listing videos on Etsy have sound? A: No, listing videos on Etsy do not have sound. You don't need to worry about adding music or any other auditory elements to your videos.

Q: Can I reuse listing videos for multiple listings? A: Yes, you can reuse listing videos for multiple listings, especially if they showcase the same product or design. This can save you time and effort in creating new videos for every listing.

Q: Are listing videos only useful for print-on-demand sellers? A: While listing videos are particularly beneficial for print-on-demand sellers, they can be advantageous for sellers in various categories. Any product can benefit from a captivating video that showcases its features and creates a memorable impression.