Revolutionizing Communication: Be Human's Journey into AI
Table of Contents
Introduction
Welcome to another episode of "How to be Human." Today's episode is sponsored by Be Human, a platform that allows you to generate personalized videos at Scale by mimicking your face and voice. This innovative tool enables human connections to be made on a large scale. Our founder, Don Bosco, joins us today to share his journey and insights into the world of AI.
The Beginnings of Be Human
Don Bosco, the founder of Be Human, has always had an entrepreneurial spirit. Starting different online businesses at a young age, he developed a passion for innovation. After studying Finance in Italy, Don realized that working in a bank wasn't for him. He dropped out and embarked on a journey of entrepreneurship. While running a Lead Generation agency, he noticed the challenges of reaching out to potential clients through traditional methods like cold emails and LinkedIn messages. Seeking a more effective and personal approach, Don began experimenting with video.
The Inspiration Behind AI
Don saw the potential of personalized videos but faced limitations in scaling the process with human actors. This led him to explore the possibilities of technology. Although AI at the time was not as advanced as it is today, Don and his team developed a crude version of their AI technology. The use of AI allowed them to generate hundreds of videos a day and achieve excellent results. This breakthrough led Don to recognize the broader implications of their innovation beyond lead generation.
Challenges and Lessons Learned
Starting and growing Be Human has been a journey full of highs and lows. Don shares that one of the most significant lessons he learned early on was the need for consistency. Emotionally attaching oneself to every success or failure can be draining. To succeed in the long run, Don emphasizes the importance of staying committed and showing up every day.
Tips for Starting a Business
For aspiring entrepreneurs, Don provides three valuable pieces of advice:
Find Natural Demand
Identifying a market with natural demand is crucial. It's essential to choose an idea or business that people want without having to aggressively sell it. Working on something with natural demand increases the chances of success and reduces the uphill battle.
Focus on Technology
Today, technology is a key driver of business scalability. Don advises aspiring entrepreneurs to focus on leveraging technology as the core of their business. Even non-tech industries can benefit from thinking and acting like a tech company. By doing so, entrepreneurs can tap into the expanded possibilities and reach that technology offers.
Pour Your Heart and Soul Into It
Passion is vital for entrepreneurial success. Don stresses the importance of caring deeply about the business you start. Without passion, it becomes challenging to stay motivated and overcome the inevitable hurdles that arise.
Staying Up to Date in the Tech Field
The ever-changing landscape of technology presents a challenge for staying up to date. Don advises keeping a pulse on specific niches or fields where you aim to make an impact. Following research Papers, connecting with researchers, and being involved in the community are effective ways to stay informed and collaborate with pioneers in the field.
Tools for Success
Don recommends several tools that have been instrumental in Be Human's journey:
- Be Human: The platform itself, which allows for the generation of personalized videos at scale.
- Instantly: A tool for email outreach, helping manage and send videos efficiently.
- Google Alerts: A helpful tool for staying on top of Relevant news and research in specific fields of interest.
The Future of Be Human
As Be Human enters a more mature phase, the focus shifts to product development and growth. With new features like Voice Cloning and partnerships with celebrities, the platform is poised for further expansion. Be Human aims to address the wide variety of use cases and continue providing innovative solutions for communication at scale.
Conclusion
Don Bosco's journey with Be Human is a testament to the power of technology and personalization in modern communication. By combining AI with the human touch, Be Human is transforming the way businesses connect with their stakeholders. As the platform continues to evolve, it aims to make an even greater impact in various industries. Stay tuned for the exciting developments ahead!
Highlights
- Be Human allows personalized videos to be generated at scale, revolutionizing communication.
- The inspiration behind Be Human was the need for a more effective and personal approach to reaching out to potential clients.
- Starting a business requires consistency, finding natural demand, focusing on technology, and pouring your heart and soul into it.
- Staying up to date in the tech field involves keeping a pulse on specific niches, connecting with researchers, and using tools like Google Alerts.
- Be Human's future includes exciting features such as voice cloning and partnerships with celebrities, driving further growth and innovation.