Master ConvertKit: Beginner's Guide in 2023

Table of Contents

1. Introduction
2. Setting Up a ConvertKit Account 2.1. Creating a New Account 2.2. Account Settings and Configuration
3. Adding Contacts and Segmentation 3.1. Adding Subscribers 3.2. Using Tags for Audience Segmentation
4. Creating Forms and Adding Them to Websites 4.1. Creating Inline Forms 4.2. Customizing Form Designs 4.3. Adding Forms to Websites
5. Sending the First Email 5.1. Creating Broadcasts 5.2. Writing Compelling Email Content
6. Creating Landing Pages 6.1. Benefits of Landing Pages 6.2. Choosing Templates and Customizing Designs 6.3. Publishing Landing Pages
7. Setting Up Automated Email Sequences 7.1. Creating Email Sequences 7.2. Writing Sequence Emails 7.3. Setting Triggers for Automated Sequences
8. Using ConvertKit with Deadline Funnel 8.1. Creating Special Offers for Subscribers 8.2. Setting Up Timed Offers with Deadline Funnel
9. Conclusion

How to Use ConvertKit: A Comprehensive Tutorial for Beginners

Are You looking to grow your email list and start sending effective marketing emails? Look no further! In this complete ConvertKit tutorial for beginners, we will guide you through every step of the process. From setting up your ConvertKit account to adding contacts, creating forms, sending emails, and even setting up automated sequences, you'll learn everything you need to know to make the most out of this powerful email marketing tool.

1. Introduction

Email marketing remains one of the most effective strategies for engaging with your audience and driving conversions. With ConvertKit, a popular email marketing software, you can take your email marketing game to the next level. In this tutorial, we will walk you through the entire process of using ConvertKit, from setup to advanced automation techniques. Whether you're a beginner or already have experience with email marketing, this tutorial will provide you with the knowledge and tools you need to succeed.

2. Setting Up a ConvertKit Account

2.1. Creating a New Account

To get started with ConvertKit, you'll need to Create a new account. We'll guide you through this process, from signing up to account setup and configuration. We'll also discuss the free and paid plans available, and how to choose the right plan for your needs.

2.2. Account Settings and Configuration

Once you have your ConvertKit account set up, it's important to configure the account settings to ensure you can send emails smoothly. We'll cover important settings such as profile picture, email address, time zone, physical address for email sending, GDPR compliance, and more.

3. Adding Contacts and Segmentation

3.1. Adding Subscribers

Building your email list is a crucial step in email marketing. We'll Show you how to add contacts to your ConvertKit account manually and through CSV imports. You'll also learn how to customize subscriber fields and store additional information.

3.2. Using Tags for Audience Segmentation

Segmenting your audience is essential for targeted email campaigns and personalized communication. We'll explain how to use tags in ConvertKit to segment your audience effectively. You'll learn how to create tags, assign them to subscribers, and use them to send targeted emails Based on specific interests or behaviors.

4. Creating Forms and Adding Them to Websites

4.1. Creating Inline Forms

Forms are a great way to capture email addresses and grow your list. We'll walk you through the process of creating inline forms in ConvertKit. You'll learn how to design and customize forms, including adding fields for capturing additional information.

4.2. Customizing Form Designs

The design of your forms plays a vital role in their effectiveness. We'll show you how to customize form designs in ConvertKit using pre-designed templates or by creating your own unique designs. You'll learn how to add images, change colors, and make your forms visually appealing to increase conversion rates.

4.3. Adding Forms to Websites

Once your forms are created and customized, it's time to add them to your Website. We'll guide you through the process of embedding forms in your website using HTML code provided by ConvertKit. You'll learn different placement options for forms, including inline, modal, slide-in, and sticky bar forms.

5. Sending the First Email

5.1. Creating Broadcasts

Sending emails to your subscribers is the heart of email marketing. We'll show you how to create and send Broadcast emails in ConvertKit. You'll learn how to craft compelling subject lines, write engaging email content, personalize emails with subscriber information, and add tags to track subscriber actions.

5.2. Writing Compelling Email Content

Writing effective email content is essential for engaging your audience and driving conversions. We'll provide tips and best practices for writing compelling emails that grab Attention, communicate your message clearly, and motivate subscribers to take action. You'll also learn how to optimize emails for deliverability and avoid common pitfalls.

6. Creating Landing Pages

6.1. Benefits of Landing Pages

Landing pages are powerful tools for capturing leads and growing your email list. We'll discuss the benefits of using landing pages in your email marketing campaigns and how ConvertKit makes it easy to create visually appealing and high-converting landing pages.

6.2. Choosing Templates and Customizing Designs

ConvertKit offers a variety of landing page templates to choose from. We'll guide you through the process of selecting the right template for your campaign and customizing it to match your branding and messaging. You'll learn how to add text, images, buttons, and other elements to create landing pages that effectively capture leads.

6.3. Publishing Landing Pages

Once your landing pages are designed and customized, it's time to publish them and make them available to your audience. We'll show you how to publish your landing pages using ConvertKit's built-in hosting or by linking them to your own custom domain. You'll also learn how to optimize landing page settings for SEO and track their performance with built-in analytics.

7. Setting Up Automated Email Sequences

7.1. Creating Email Sequences

Automated email sequences are a powerful feature of ConvertKit that allows you to send a series of pre-scheduled emails to subscribers. We'll guide you through the process of creating email sequences, setting up email triggers, and determining the timing between emails. You'll learn best practices for structuring and planning your email sequences to maximize engagement and conversions.

7.2. Writing Sequence Emails

Writing effective emails for your automated sequences is crucial for capturing and retaining your subscribers' attention. We'll provide tips and examples for writing engaging sequence emails that build trust, deliver value, and drive conversions. You'll learn strategies for structuring your emails, incorporating personalization, and optimizing subject lines and content.

7.3. Setting Triggers for Automated Sequences

To make your automated sequences more effective and personalized, you can set triggers based on subscriber actions. We'll show you how to use triggers to send emails based on specific events, such as form submissions, link clicks, or tag assignments. You'll learn how to use triggers to deliver targeted emails tailored to your subscribers' interests and behaviors.

8. Using ConvertKit with Deadline Funnel

8.1. Creating Special Offers for Subscribers

ConvertKit can be integrated with Deadline Funnel, a tool that allows you to create time-limited special offers for your subscribers. We'll explain how to set up special offers and create urgency by displaying countdown timers on your landing pages. You'll learn how to customize and configure countdown timers for personalized offers based on each subscriber's unique sequence start time.

8.2. Setting Up Timed Offers with Deadline Funnel

We'll guide you through the process of integrating ConvertKit with Deadline Funnel and setting up timed offers for your subscribers. You'll learn how to create unique offer pages, assign timers to sequences, and track conversions and sales. We'll also discuss best practices for maximizing the impact of timed offers and driving conversions on autopilot.

9. Conclusion

In conclusion, ConvertKit is a powerful email marketing tool that can help you effectively grow your email list, engage your audience, and drive conversions. In this tutorial, we have covered everything you need to know to get started with ConvertKit, from setting up your account to creating forms, sending emails, and setting up automated sequences. With the right strategies and techniques, you can leverage the power of ConvertKit to take your email marketing efforts to new heights. Start implementing these strategies today and watch your email list and business grow.