Revolutionizing the Laptop Experience with Project Athena

Table of Contents

1. Introduction
2. Project Athena: A Revolutionary Approach to Laptop Innovation
   1. Understanding Human Needs
   2. Developing Advanced Laptop Designs
   3. Setting a Benchmark for the Best Overall Laptop Experience
3. The North Star: Delivering Enriching Laptop Experiences
   1. Helping People Create, Achieve, Learn, Play, Connect, and Collaborate
   2. The Importance of Collaboration in Today's World
4. The Intel Evo Platform: A Milestone for Project Athena
   1. Meeting the Second Edition Specification
   2. The Intel Evo Platform Brand and Verification Process
5. Transforming the Way Intel and the Industry Innovate Together
   1. Deep Co-Engineering and Partnerships
   2. Ecosystem Symposiums, Workshops, and Investments
   3. Exciting Marketing Campaigns to Connect People with New Laptop Experiences
6. Year One Achievements and Year Two Goals of Project Athena
   1. Verifying and Bringing 50 Designs to Market
   2. Introducing the All-New Platform Brand
   3. The Long-Term Commitment to Leading the Industry
7. The Ideal Laptop Experience: Delighting Users Every Day
   1. Focusing on Helping Users Focus and Adapt
   2. Ensuring Confidence in Video Call Quality and Battery Life
8. Project Athena Verification: Delivering Uncompromising Responsiveness
   1. Understanding User Expectations and Improving Response Times
   2. Comprehending Realistic Test Conditions and Meaningful Workflows
   3. Raising the Bar with Aggressive Goals for Responsiveness and Battery Life
9. The Power of Automation in Project Athena testing
   1. Implementing User-Centric Test Methodology
   2. Using Mean Opinion Score Methodology to Map User Expectations
   3. Incorporating Representative Workflows and Setting Unique Engineering Targets
10. Conclusion

Project Athena: Revolutionizing the Laptop Experience

🔍 Introduction

In the ever-evolving PC industry, a new era of innovation has arrived with the introduction of Project Athena. This groundbreaking initiative aims to transform the way laptops are designed and experienced by understanding the needs of users and delivering advanced technology that enhances their everyday lives. By leading the entire PC industry in developing a new class of advanced laptop designs, Project Athena sets a new standard for the best overall laptop experience. In this article, we will delve into the key aspects of Project Athena, its goals, achievements, and the unique verification process that ensures the delivery of an uncompromising laptop experience.

🚀 Project Athena: A Revolutionary Approach to Laptop Innovation

Project Athena sets itself apart from previous endeavors by placing a strong emphasis on understanding human needs. Gone are the days of focusing solely on technical specifications and performance metrics. Now, the primary focus is on developing innovative laptop designs that cater to the meaningful contributions people Seek to make in their personal and professional lives. By aligning the entire PC industry towards a common goal, Project Athena has ushered in a new era of laptop innovation.

To achieve this, Project Athena leads the way in developing advanced laptop designs that meet a new level of experience. These designs are subjected to rigorous verification to ensure they meet the high standards set by Project Athena. By setting a benchmark for the best overall laptop experience, Project Athena inspires innovation across the industry and drives the creation of laptops that enrich people's lives.

💫 The North Star: Delivering Enriching Laptop Experiences

The ultimate goal of Project Athena is to deliver laptops that excel at helping people create, achieve, learn, play, connect, and collaborate. These experiences are more important than ever, with the rise of remote work and learning. Project Athena understands the shared needs of independent professionals and a broader audience. By providing laptops that offer seamless collaboration, Project Athena aims to facilitate productivity and enable users to effortlessly work together, regardless of their physical location.

Project Athena's guiding principle is the North Star: a vision that encompasses the continuous improvement of laptop experiences year after year. Through a comprehensive approach that includes co-engineering partnerships with OEM customers, ecosystem symposiums, workshops, investments, and exciting marketing campaigns, Project Athena aims to Align the industry and drive innovation in laptop component design. This ensures that laptops continue to evolve and meet the changing needs of users.

🌟 The Intel Evo Platform: A Milestone for Project Athena

In its second year, Project Athena introduces the all-new Intel Evo platform brand. This platform signifies the delivery of transformative laptop experiences and represents a milestone for the program. Laptops bearing the Intel Evo platform brand have met the rigorous requirements and verification testing of the second edition specification. By co-engineering and verifying these laptops with Intel, OEM customers can provide users with the confidence and assurance of an exceptional laptop experience.

The Intel Evo platform is designed to deliver outstanding performance, efficiency, and connectivity. It features the incredible 11th Gen Intel Core i7 or Core i5 processors, which offer significant speed improvements for various tasks such as content creation, document production, and gaming. These processors utilize unique technologies like Intel Dynamic Tuning with machine learning to optimize performance and responsiveness within sleek and lightweight designs. Additionally, Intel Evo platform branded laptops integrate the best-in-class connectivity solutions, including Intel Wi-Fi 6 and Thunderbolt 4, to ensure seamless connections with peripherals and reduce home office clutter.

🤝 Transforming the Way Intel and the Industry Innovate Together

Project Athena is more than just a laptop innovation program. It is a long-term commitment by Intel to lead the industry in delivering transformative laptop experiences that enrich people's lives. This journey involves deep co-engineering partnerships with OEM customers, aligning the industry through ecosystem symposiums and workshops, making strategic investments, and creating exciting marketing campaigns to connect the new laptop experiences with those who need them.

Intel works closely with its partners to co-engineer laptop designs, ensuring that they meet the stringent requirements and verification process of Project Athena. By optimizing platforms and components, Intel and its partners can create laptops that offer exceptional performance, responsiveness, and battery life.

Furthermore, Intel engages with the industry through ecosystem symposiums and workshops, where knowledge and expertise are shared, fostering collaboration and accelerating laptop component innovation. Investments are made to drive the development of technologies that will Shape the future of laptop experiences. Through exciting marketing campaigns, Intel aims to connect these new laptop innovations with the diverse needs and preferences of users.

📆 Year One Achievements and Year Two Goals of Project Athena

In its first year, Project Athena successfully verified and brought over 50 designs to market. These laptops provided users with an enhanced overall experience, meeting the high standards set by Project Athena. Building on this success, Project Athena enters its second year with new goals and aspirations.

One of the key achievements of the second year is the introduction of the all-new platform brand, Intel Evo. This platform represents the culmination of rigorous co-engineering efforts and verification testing, ensuring that Intel Evo branded laptops deliver exceptional performance, responsiveness, and reliability. Intel expects to launch at least 20 Intel Evo platform branded laptops by the end of the year, offering users a wide range of options that meet the second edition specification.

Project Athena is a testament to Intel's commitment to transforming laptop experiences and driving innovation within the industry. It serves as a compass, guiding Intel and its partners toward the delivery of laptops that excel in helping people create, achieve, learn, play, connect, and collaborate.

💡 The Ideal Laptop Experience: Delighting Users Every Day

The ideal laptop experience is centered around helping users focus and adapt to the various roles they play throughout their day. It provides them with the flexibility to work from anywhere, without compromising on performance, battery life, or responsiveness. Project Athena aims to deliver laptops that instill confidence in users, allowing them to participate in video calls, retreat to quiet spaces, and engage in their work without interruptions or compromises.

Each Project Athena design is optimized to deliver significant responsiveness gains compared to older laptops. Through the Intel Evo platform's verification process, designs have been shown to achieve up to two times faster responsiveness when unplugged, ensuring that users can seamlessly transition between tasks and maintain their flow. Additionally, Intel Evo platform branded laptops wake from sleep in less than a second and offer nine or more hours of battery life with full HD displays. For longer or more intense days, a quick charge of four hours can be achieved in less than 30 minutes.

By combining exceptional performance, quick responsiveness, long battery life, and effortless adaptability, Project Athena strives to provide users with an ideal laptop experience that enhances their productivity and satisfaction.

🔍 Project Athena Verification: Delivering Uncompromising Responsiveness

One of the key aspects of Project Athena is the rigorous verification process that ensures laptops deliver uncompromising responsiveness and meet the aggressive targets set by the North Star vision. The verification process begins with the installation of automated tools that help set up realistic test conditions and execute representative workflows. These workflows encompass a wide range of daily interactions, including cloud interactions, content creation, collaboration, video conferencing, and more. By comprehending the real-life experiences of users and testing under realistic conditions, Project Athena verifies laptops' performance and responsiveness.

To understand user expectations and map them to engineering targets, mean opinion score (MOS) methodology is employed. User studies are conducted to gauge perceptions of laptop responsiveness under different scenarios, allowing for the establishment of corresponding targets for each interaction. By automating and iterating these representative workflows, Project Athena ensures that laptops consistently meet or exceed user expectations.

The comprehensive verification process guarantees laptops' snappiness, responsiveness, and efficiency, even when running on battery. Through these rigorous tests, Project Athena verifies that laptops deliver lasting performance and excellent user experiences.

🚀 The Power of Automation in Project Athena Testing

Project Athena testing is powered by a suite of automated tools that enable the implementation of user-centric test methodologies. These tools have been deployed and made available to OEMs, ODMs, and other ecosystem partners. The process begins with the setup of live and cloud accounts, followed by the selection of specific key experience indicators (KEIs) to be tested. The tools then automate the creation of realistic test conditions, execute representative workflows, and measure the laptops' performance against the aggressive targets set by Project Athena.

The battery life testing has also been significantly enhanced. It now includes browsing, content creation using local and cloud-based applications, audio and video conferencing, and streaming YouTube videos. This more realistic battery life workflow ensures that laptops can perform optimally in the variety of tasks and applications that users engage with daily. By running these tests under realistic conditions, Project Athena certifies that laptops can deliver exceptional battery life without compromising responsiveness.

The automation of workflows, coupled with the stringent testing infrastructure, allows Project Athena to deliver an amazing laptop experience that users can rely on for their diverse needs.

Conclusion

Project Athena represents a new era of laptop innovation, driven by Intel's commitment to understanding and fulfilling the unique needs of users. Through the development of advanced laptop designs, rigorous verification processes, co-engineering partnerships, and ecosystem engagement, Project Athena aims to set the benchmark for the best overall laptop experience.

The second year of Project Athena brings with it the introduction of the Intel Evo platform brand, marking a significant milestone in the program's journey. Intel Evo branded laptops represent the epitome of excellence, delivering exceptional performance, responsiveness, battery life, and connectivity. With at least 20 Intel Evo platform branded laptops set to be released by the end of the year, users can expect a wide range of options that meet the second edition specification.

Project Athena's focus on uncompromising responsiveness and battery life, combined with its user-centric test methodologies and automation tools, ensures that laptops provide users with truly delightful experiences. By delivering laptops that excel in helping users create, achieve, learn, play, connect, and collaborate, Project Athena reshapes the way laptops are experienced and sets a new standard for the entire industry.

As Project Athena continues its journey, Intel remains committed to continuous improvement, innovation, and aligning with the evolving needs of go-getters around the world. With an emphasis on transforming the laptop experience and delivering meaningful experiences to users, Project Athena stands as Intel's testament to pushing the boundaries of excellence in laptop technology.